Viv magazine iPad concept is sin city, man (video)

Want to get our attention in a hurry? Tip us on a digital magazine concept for the iPad that combines footage captured by a prototype RED Mysterium-X sensor from inside of a Frank Miller style, noir hellscape. Of course, just because it was created for the iPad doesn't mean that the concept isn't applicable to any of the hundreds (not an exaggeration) of tablet devices destined to arrive over the next year. The feature concept, created by Alexx Henry and Andrew Grant together with co-directors Cory Strassburger and Ming Hsiung, redefines the art of infotainment. And make no mistake: as mainstream media fights for eyeballs this is blood for blood and by the gallon. These are the old days, the bad days, the all-or-nothing days. They're back. There's no choice left. And publishers are ready for war. See the video (and making of) after the break.

Update: While the making-of video says the footage was shot using a "RED Epic M-X Sensor" a screen grab of the actual camera shows that it's a RED ONE (with M-X sensor), not an Epic. Image after the break.