Sprint EVO 4G celebrates its 'first' commercial
![](https://s.yimg.com/ny/api/res/1.2/TBNxjBiJab1ccnV0Tmb5Qw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUyMA--/https://s.yimg.com/uu/api/res/1.2/8wRH.8gdh_dkxwHgcT6LNA--~B/aD0zMjU7dz02MDA7YXBwaWQ9eXRhY2h5b24-/https://www.blogcdn.com/www.engadget.com/media/2010/06/sprint-evo-4g-rocket-rm-eng.jpg)
"First is the beginning" -- tautologies notwithstanding, so debuts Sprint's inaugural EVO 4G commercial, now online and airing over broadcast television. Although evoking the same parallel syntax narrative style akin to the "Droid does" campaign -- as well as rocket-propelled imagery -- we gotta say, this one's much more comforting. Like the commercial says, first isn't later, first is... right after the break.
[Thanks to everyone who sent this in]