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Gemalto puts Facebook on a SIM chip, Zuckerberg's plan for world domination coming along nicely

Michael Gorman, @Numeson
February 16, 2011
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Smart card guru Gemalto is going to help Mark Zuckerberg take over the world! Ok, not really, but the company has made it possible to put Facebook on just about every GSM phone on earth by running it on a SIM chip. This allows every poke, friend request, and wall post to be transmitted by SMS -- meaning no data plan required -- so that the non-smartphone crowd can access Facebook on the go too. Gemalto, using only the brightest and most creative marketing minds out there, has named the solution "Facebook for SIM." Users get a free trial for an undisclosed period of time before a subscription for the service becomes necessary -- carriers are positively salivating at the prospect of all that extra SMS traffic lining their already deep pockets, no doubt. We knew that Mark had big plans for putting Facebook on phones, but we didn't figure that dumbphones would get to join in the social networking fun. Finally, a chicken in every pot and a Facebook phone (or three) in every home.

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