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Sifteo Cubes up for pre-order tonight, gaming gets tangibly-cute this September

Want a game for the tabletop with on-screen pop, and a sprinkle of adorable? Sifteo is officially set to get your gears going when its interactive Cubes, up for pre-order by the end of today, ship out in September. If you'll recall, the MIT-rooted project uses blocks equipped with 1.5-inch displays to create a variety of gaming environments mixing touch, motion and on-display content. Also announced is a bundled "Creativity Kit," which enables you to make your own games on the fly. It was was briefly available to early adopters in January for $99.99, and now $149.99 gets everyone in on some good times. You'll receive a triplet of the oh-so-cute Cubes, a charging hub and a 2.4 Ghz wireless USB adapter for connectivity, as well as transferring Sifteo store apps purchased on your computer. Interest piqued? You'll find details in the PR just past the break -- unless you're a square, that is.

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Sifteo Cubes Enable Truly Hands-On Interactions to Promote Creative Play and Foster Development of Key Thinking Skills for Inquisitive Kids and Imaginative Adults

San Francisco, August 11th, 2011 – Sifteo Inc today announced the upcoming general availability of its Sifteo cubes to U.S. and Canadian customers. Sifteo cubes are motion-aware 1.5-inch blocks with full-color screens that wirelessly connect with a personal computer during play to create unique interactions when shaken, tilted, rotated and neighbored next to one another. With Sifteo cubes, the company is pioneering the concept of Intelligent Play™, an evolution of entertainment and learning that combines familiar physical interactions, innovative technology and engaging titles, opening the door to new fun and social play experiences.

Sifteo has also announced the availability of the Sifteo Creativity Kit™, which is included with the purchase of every Sifteo Pack. The Sifteo Creativity Kit enables Sifteo users to customize an endless array of gameplay experiences for themselves and others using their Sifteo cubes. The Sifteo Creativity Kit lets users easily create a range of mini-games tailored to their unique interests, from learning foreign languages and ordering chemical elements by atomic weight, to word play games and number puzzles.

"Sifteo cubes are the first platform to deliver truly hands-on play, combining the latest in embedded computing and sensing technology with a timeless play style," said co-founder and CEO Jeevan Kalanithi. "We were inspired by great classic games such as Sudoku, Tetris and dominoes when we set out to create the next generation of enriching, innovative and fun games for everyone."

The highly anticipated Sifteo cubes were first previewed in prototype form at the TED Conference in February 2009 ( by David Merrill, Sifteo co-founder and President. After debuting the product at the 2011 Consumer Electronics Show in Las Vegas, the company launched an Early Access program last January, resulting in several design awards and critical praise from enthusiasts and influencers alike. The company has since improved the gameplay experience, developed the Sifteo Creativity Kit, and forged partnerships with leading game and interface designers such as Scott Kim, Tyler Hinman and Stimulant, a San Francisco-based interaction design consultancy.

Parents and educators have also hailed Sifteo as a compelling education platform that promotes learning while having fun. Sifteo cubes and games encourage the development of core thinking skills - for example:

· Spatial Reasoning: Understand relationships between objects in terms of distance and orientation

· Strategy and Planning: Hone higher-level thinking and problem solving skills

· Patterns and Perception: Sort and classify items to understand trends and develop hypotheses

· Cooperation and Collaboration: Build and refine social skills to solve problems with other people

"Sifteo has designed an educational play platform that relates extraordinarily well to children of all ages," said Dr. Victoria Matthews, founder and former director of the Montessori School of Ojai, California. "There is no limit to how parents and educators can use Sifteo cubes to combine fun and learning in a unique way that engages today's digital kid."

A software development kit (SDK) will be available at launch, giving developers the freedom to create interactive games and applications for their Sifteo cubes. Game programmers, interface designers and hobbyist developers can utilize the Sifteo SDK to imagine and build new interactions that bridge physical objects and digital content, and they can soon share their creations online through the Sifteo store.

Pricing and Availability

The Sifteo Pack includes three Sifteo cubes, a Sifteo charging dock and a USB radio link which wirelessly connects the cubes to any Windows or Mac computer, enabling users to download and play the latest Sifteo games. The Sifteo Pack, priced at $149, and additional Sifteo cubes, priced at $45 each, are available for U.S. and Canadian customers to pre-order at Sifteo's website ( and will begin shipping to customers in September 2011. The Sifteo store contains a collection of fun, social and engaging titles across a spectrum of arcade, strategy, language and puzzle games, priced at $5 or less.

How To Play with Sifteo Cubes

To play with Sifteo cubes, users first install Siftrunner (Sifteo's desktop application) on an internet-connected computer, then buy and download games and apps from Sifteo's store. A USB wireless link connects Siftrunner with Sifteo cubes during play. For best performance, users should play within a few feet of the USB wireless link. In optimal conditions, the range may extend up to 20 feet.

About Sifteo
Sifteo Inc is building the world's first platform for Intelligent Play. Sifteo has designed Sifteo cubes, a next-generation play system consisting of physical blocks with full color graphics that sense each other and their motion. Sifteo is dedicated to producing applications and games for adults and children, encouraging development of key thinking skills through fun, engaging and social games. Sifteo is located in San Francisco, CA. For more information, visit Sifteo at