Zediva puts the brakes on its streaming service, soothes your fears with monkeys

Joseph Volpe
J. Volpe|08.11.11
@jrvolpe

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Joseph Volpe
J. Volpe
@jrvolpe
August 11, 2011 8:37 PM
In this article: copyright, copyright infringement, CopyrightInfringement, Copyrights, dvd rental, dvd rentals, DvdRental, DvdRentals, hd, hdpostcross, lawsuit, monkeys, motion picture association of america, MotionPictureAssociationOfAmerica, movie streaming, MovieStreaming, mpaa, online video, OnlineVideo, preliminary injunction, PreliminaryInjunction, rentals, service interruption, ServiceInterruption, zediva
Zediva puts the brakes on its streaming service, soothes your fears with monkeys
Zediva fought the law and the law shut it down. The unique DVD rental service, sued by the MPAA and Hollywood studios for running afoul of licensing and distribution agreements, has temporarily closed shop. A statement on the outfit's website optimistically refers to the court-ordered injunction as an "intermission," pointing to a hopeful future resumption of operations, and guaranteeing customers a solution for unused credits. The company's promised to fight back against Judge Walter's decision, and is in the process of appealing the ruling that could see it facing a permanent service blackout. We hope for the sake of its "DVD-changing monkeys" that all parties involved can work this out. Make sure to head past the break for Zediva's full explanation.

You may have heard by now that we're having to lay off our DVD-changing monkeys... :-)

A couple of years ago we came up with an idea for the next generation of DVD rentals. It seemed to us logical and evolutionary that if a customer was able to rent and play a DVD in his home, there should be no reason why he or she could not do that from the Internet cloud. After all, you can do that with a DVR, so why not with a DVD player?

Well, it turns out to have been a little more complicated than that ...

We are suspending Zediva's operations to comply with an order by the United States District Court for the Central District of California.

While we hope to be back online soon, we don't know when (or whether) that will happen. We are disappointed by this turn of events, and that we are not permitted to serve you.

We are quite aware that some of you have unused credits with us and appreciate your patience as we figure out our next steps. Stay tuned for more information via email.

Thank you again for your great support. It has been a blast serving you.

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