WSJ: HTC working on China-specific mobile OS

Cracking the Chinese mobile-nut is kind of a big deal if you're in the business of selling phones. So, rumors that HTC could be looking to increase the bottom line with a China-specific mobile OS won't see too many eyebrows heading north. The Wall Street Journal claims that Cher Wang herself is closely overseeing the project and is working directly with the state authorities to see it meets approval. This might suggest that the operating system would be entirely bespoke, rather than an Android fork, which would also provide HTC with a plan B, similar to Samsung's efforts with Tizen. The OS is believed to be tightly integrated with China specific services (Weibo etc) and could see the light of day before the end of the year. So is it actually Hello To China?