JAWBONE EXTENDS CUSTOM COLORS TO BIG JAMBOX
The Most Popular Way to Buy a JAMBOX on Jawbone.com, Now Available
for BIG JAMBOX
SAN FRANCISCO – May 15, 2013 – Jawbone® today announced over 100 new custom color combinations for BIG JAMBOX®, the powerful wireless speaker and speakerphone that lets you enjoy all your entertainment – music, movies, games and phone calls – wherever you are, from any smartphone, tablet or mobile device.
By popular demand, consumers can now design their own BIG JAMBOX by choosing from a selection of nine grill and 13 cap colors on Jawbone.com. In addition to creating dozens of new color combinations for the iconic BIG JAMBOX, the new shopping experience brings several never-before-seen colors to BIG JAMBOX like Purple, Dark Green, and Crimson Red.
"Our customers love having the ability to create their own JAMBOX® to match their personal style. It's by far the most popular way to buy a JAMBOX on Jawbone.com, and we're thrilled to bring that selection to BIG JAMBOX," said Travis Bogard, vice president of product management and strategy at Jawbone. "Custom colors are just another example of how Jawbone is dedicated to creating products that are designed for everyday life. Now, BIG JAMBOX can reflect what's important to you – whether it's your fashion sense, favorite sports team, or home décor."
Customizable Inside and Out
Starting today, every Jawbone speaker – JAMBOX and BIG JAMBOX – is completely customizable, inside and out. Not only can BIG JAMBOX be personalized with apps and new features via Jawbone's industry-first MyTALK® platform, users can also download the free 2.0 software update for BIG JAMBOX, which brings two additional hours of battery life and fewer dropouts and interruptions at greater distances when streaming from iOS 6.1.
The nine grill and 13 cap colors bring a new level of customization to BIG JAMBOX and add a colorful twist to its striking core industrial design. Now, you can enjoy incredible sound quality across all media types and genres in a style that reflects your own taste and personal lifestyle.
Pricing & Availability
BIG JAMBOX is available in custom color combinations starting today for $299.99 on Jawbone.com.