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HTC said the new One would help swing a profit, and it did

Steve Dent, @stevetdent
July 3, 2014
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Though HTC lost money last quarter, it had just launched its One M8 flagship to great reviews, and promised the new handset would put a halt to the red ink. The (unaudited) numbers are now in and back up that boast. The company scored a NT$2.8 billion profit ($92 million) on NT$65 billion ($2.2 billion) in revenue, nearly matching sales from last year and turning around a streak of losses. That's a far cry from the Samsungs of the world, but still a shot of good news for the beleaguered company. To cash in on the new One's success, HTC recently launched a plastic-bodied version called the One M8 Ace and a cut-down One Mini. Whether those will help it keep up the momentum next quarter remains to be seen -- it often gets the post-flagship blues.

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