Activision is the most profitable game publisher in existence. The company's behind the Call of Duty franchise, the Skylanders franchise and many more. You know World of Warcraft? Activision owns the company that makes it, Blizzard Entertainment. The company's latest big release is Destiny -- a $500 million bet that Activision's making on the studio that previously created the Halo franchise (Bungie Studios). The game launched on September 9th across four platforms: Xbox 360, PlayStation 3, Xbox One and PlayStation 4. Activision CEO Eric Hirshberg says the game was "profitable from day one," but the company's yet to release up-to-date sales numbers. Instead, it's offering a "registered user" statistic: 9.5 million. But what does that actually mean? (Update: According to Activision, it means an individual Xbox Live or PSN account, check below for more.) That's a good question. Hirshberg offered the following clarification during a quarterly financial call this evening:
"To date we have over 9.5 million registered users -- of course there's a relationship to sell through, it's not exact. Because some people have more than one identity, but obviously that's directional."