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BT Sport claims it's now in more pubs than Sky Sports

A few years ago, if you were a pub landlord and wanted to provide your customers with live sports coverage, you'd just stump up the cash for Sky Sports and be done with it. However, now that BT Sport has emerged as a genuine alternative, publicans have more choice over what they can show. The telecoms giant is often keen to gloat when it has one over its rival, so it's today sharing news that its sport channels are now live in more UK pubs than Sky Sports. According to an independent survey, BT Sport is now live in 7,200 public houses, making up 30 percent of its total commercial subscriptions.

One possible explanation for the sharp rise in BT memberships could be cost: using online tools provided by both companies, we found that our local drinking establishment would need to pay £1,890 a month to get Sky Sports, but only hand over £765 to show BT Sport. Granted, you'll need the relevant hardware to gain access to BT's lineup, but we're sure that won't put even the tiniest dent in the price difference between the two services.