BBC's redesigned news app is all about personalisation

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BBC's redesigned news app is all about personalisation

The BBC is one of the most popular news organisations on the planet, yet its BBC News app hasn't seen a redesign since 2010. Realising that a little bit of spring cleaning is in order, the broadcaster has begun rolling out a major update that introduces a fresh new look and deeper customisation options. Readers can now access local news reports for the first time, complimenting the BBC's national coverage, and also choose to follow specific topics that they're interested in. The latter are collected in a section of the app called My News, where users will also be suggested new topics based on what they've been reading recently. While none of these features are particularly new, it shows that the BBC is at least paying close attention to the demand for news curation apps like Flipboard and Circa.

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