Exclusive content was mentioned more that once during Tidal's recent relaunch at the hands of Jay Z & Co. Not to be outdone by the celebrity-backed competition, it seems Apple is also looking to offer releases that you won't be able to find anywhere else -- at lease for a period of time. Bloomberg reports the folks in Cupertino are in talks with Florence and the Machine, Taylor Swift and "more than a dozen" others about exclusive deals for its upcoming streaming service. The former has an album that's set to drop in June -- a follow-up to 2011's Grammy-nominated effort Ceremonials. If you'll recall, Ms. Swift's catalog will be available on Tidal, as it doesn't have a free option like the service she spurned last year.
Bloomberg's sources also say that the Beats Music/iTunes subscription will cost $10/month with at $15 monthly family plan, lining it up with Tidal, Spotify and Rdio in terms of cost. If Apple is able to make these artists deals happen, we'll surely hear about it when the new version of Beat Music relaunches, which could be as early as WWDC in June.
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