Latest in Gaming

Image credit:

YouTube fame to game developer: A chat with CaptainSparklez

Share
Tweet
Share

Sponsored Links

It's a strange day when a YouTube star named CaptainSparklez gets bigger billing in a headline than the co-founder of Activision, but here we are.

YouTube phenom CaptainSparklez, whose real name is Jordan Maron, has partnered with Activision co-founder Howard Marks to develop Fortress Fury, a competitive mobile game. Maron and Marks operate at seemingly opposite ends of the video game industry, but working together, they've found common ground and cultivated more than 1 million downloads of Fortress Fury in its first few weeks on iOS and Android. In a video interview, the unlikely duo tell us how they first met (Grandmother Sparklez makes an appearance), and how the industry is evolving with crowdfunding, YouTube and eSports.

CaptainSparklez and Activision co-founder Howard Marks talk X Real

First, some background: Activision's parent corporation, Activision Blizzard, is the company behind Call of Duty, Skylanders, Hearthstone, World of Warcraft and other major mainstream franchises. Marks left Activision -- a company with roughly $14 billion in assets -- in 1998, after seven years in charge of game development. He's since founded his own crowdfunding platform, StartEngine, which allows people to invest in private companies (something that Kickstarter doesn't do).

Maron has dominated his corner of the video game industry, too. As CaptainSparklez, he plays video games -- mostly Minecraft -- and provides amusing commentary for all 8.7 million of his YouTube subscribers. He got into the Minecraft YouTube game in 2010 and the rest, as they say, is (relatively recent) history.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share

Popular on Engadget

Engadget's 2020 Back-to-School Guide

Engadget's 2020 Back-to-School Guide

View
Google brings dark mode to Docs, Sheets and Slides on Android

Google brings dark mode to Docs, Sheets and Slides on Android

View
Facebook envisions using holographics for super-slim VR glasses

Facebook envisions using holographics for super-slim VR glasses

View
You can buy 'Microsoft Flight Simulator' on 10 DVDs if you want

You can buy 'Microsoft Flight Simulator' on 10 DVDs if you want

View
Crypto scammers hack Elon Musk, Biden, Obama, and Kanye on Twitter

Crypto scammers hack Elon Musk, Biden, Obama, and Kanye on Twitter

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr