Latest in Gear

Image credit:

The big VAIO, Toshiba and Fujitsu merger is still on

According to CEO of Vaio's parent company, a deal is likely to be signed by the end of March.
Daniel Cooper, @danielwcooper
February 16, 2016
Share
Tweet
Share

Sponsored Links

We've been reporting on rumors that three of Japan's PC makers, VAIO, Toshiba and Fujitsu are planning to merge their computing divisions for a while. Now, Bloomberg has apparently received confirmation that a deal is on the cards thanks to Hidemi Moue, CEO of Vaio's parent company. If the news organization is to be believed, the agreement to bring together the three businesses will be signed by the end of March. The new firm (which is likely to be called VAIO) will control more than 30 percent of Japan's market, making it bigger than current number one Lenovo.

As we said back in December, the deal makes sense since all are too sickly and weak to remain relevant on their own. In addition, each one has strengths that the others do not, VAIO with the remnants of Sony's branding, Toshiba's foothold in North America and Fujitsu's pull in Europe. Pooling resources will also enable all three to save bundles of cash on manufacturing and jobs where effort is currently duplicated across all three firms. Of course, Bloomberg's analysts are less optimistic about the move, with one source saying that the new outfit will be strong in Japan, but weak elsewhere in the world.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share

Popular on Engadget

Engadget's 2020 Back-to-School Guide

Engadget's 2020 Back-to-School Guide

View
Xiaomi unveils a ridiculous see-through TV

Xiaomi unveils a ridiculous see-through TV

View
The last Blockbuster is hosting an Airbnb sleepover in September

The last Blockbuster is hosting an Airbnb sleepover in September

View
‘Red Dead Online’ is so broken it’s hilarious

‘Red Dead Online’ is so broken it’s hilarious

View
'Halo Infinite' will not be an Xbox Series X launch title

'Halo Infinite' will not be an Xbox Series X launch title

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr