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Google Maps makes it easier to hail a ride that isn't Uber

New options for users in Brazil, India, Germany, Spain and the UK.
Nick Summers, @nisummers
March 15, 2016
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Simon Dawson/Bloomberg via Getty Images

For almost two years now you've been able to open up the Google Maps app, type in a destination and see how much an Uber would cost. If you like the price, you can tap the button, instantly pop into the Uber app and request a car. It's a neat addition, but one that can also be a little unhelpful if you prefer other ride-hailing and taxi-booking apps. To help, Google is teaming up with a bunch of new providers and integrating their services into Google Maps. These are 99Taxis in Brazil, Ola Cabs in India, Hailo in the UK and Spain, mytaxi in Germany and Spain, and Gett in the UK.

These additions will live alongside Uber in a dedicated ride-hailing tab when you search inside Google Maps. To see them, however, you'll need to have their respective apps installed on your phone first. Like before, you'll then get a series of fare estimates -- making it simple to compare multiple services -- and the option to complete an order inside the relevant mobile app. "When it makes sense, we'll also show ride service availability when viewing the map in walking and transit directions, and multiple ride services for each provider--where they exist," Google said in a blog post.

The new options will be hitting the Android app today in their relevant markets. The same functionality will arrive in the iOS app later -- Gett, for instance, says the option should appear for iPhone users on March 23rd.

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