Samsung's designer Serif TV reaches the US for $1,499

It's only available from the Museum of Modern Art.

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Samsung's designer Serif TV reaches the US for $1,499

How much do you value design over sheer value for money? You're about to find out. Samsung's Serif TV is now available for US pre-orders through the Museum of Modern Art at a price of $1,499 -- given that this is only a 40-inch set, you're clearly paying for the typography-inspired body more than you are the electronics. Not that you aren't getting some decent hardware. The Serif packs a 4K display with high dynamic range color support, and you're getting perks that include an exclusive remote control, detachable legs and a custom interface with a simple "curtain mode" menu. If you're at all interested in this conversation piece, the biggest obstacle may simply be having to wait until it ships in August.

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