While it's been two years since the first season of the show became available for streaming, a new season would attract new audiences who'd end up rewatching previous episodes. According to The Hollywood Reporter, that's also one of the reasons behind the team's decision. The publication says that Netflix will keep an eye out for pirated clips featuring the unedited scene and will be sure to issue takedown notices.
Over the past couple of years, a number of research teams conducted studies looking into the show's impact. Just this May, the National Institute of Mental Health released a study that shows a 28.9 percent increase in suicide rate among people ages 10 to 17 in April 2017, a month after the series began streaming. That said, the study couldn't find a causal link between the show and the suicide rate. Even so, the American Association of Suicidology, American Foundation for Suicide Prevention and American School Counselor Association, among other mental health associations, are supporting Netflix's decision.
They told THR in a statement:
"We support the decision to edit the scene in which Hannah takes her own life from 13 Reasons Why. There has been much debate about the series in the medical community. But this positive change will ensure that 13 Reasons Why continues to encourage open conversation about mental health and suicide prevention -- while also mitigating the risk for the most vulnerable teenage viewers."
For those in crisis and in need of immediate help, please visit the National Suicide Prevention Lifeline or call 1-800-273-8255. UK users can visit the Samaritans website or call 116 123.