Mat once failed an audition to be the Milkybar Kid: an advert creation that pushed white chocolate on gluttonous British children. Two decades later, having repressed that early rejection, he completed a three-year teaching stint in Japan with help from world-class internet and a raft of bizarre DS titles. After a few weeks back in the UK, he's recently returned to Japan, heading up our coverage of a country that's obsessed with technology -- often in very unusual ways.
