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Get ready for even more third-party AR filters on Instagram
Amidst announcements of a new Messenger, a new Facebook app and new VR headsets, the company snuck in a quieter, less flashier update: it's now allowing creators to make and publish their own AR effects and filters on Instagram. Right now, the only Instagram camera effects you see are made entirely in-house. Thanks to Facebook opening up its Spark AR Studio tool to Instagram, however, you might eventually see all kinds of AR effects made by, well, pretty much anyone.
