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Yolk, the high-impact flexible helmet

Yolk helmet

Dude, it doesn't take a post-extreme sports spinal injury victim to tell you that while eminently uncool, helmets are very necessary. Guess that's why we wish we'd thought up the Yolk, a rather decent looking and very protective cranium case that's actually flexible; made with a fluid impregnated Kevlar shell and a semi-rigid liner, it can apparently absorb large amounts of impact energy. And bonus for you the fashion conscious who agree that head injuries are so gauche; the helmets can be skinned with pull-over designs, and even feature integrated headphones which can plug straight into your MP3 player. Go forth and sport extremely, yo.