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Get a new SPOT watch from Microsoft - for free

Dick Tracy Watch

How badly does Microsoft want early adopters to keep using the MSN Direct service? So badly that the company is offering to give some customers new SPOT watches if they renew their accounts. While taking a loss on equipment in order to make it up on service is a common practice in other wireless businesses, such as cellphones, the move seems to mark a strategic shift on the part of Microsoft, which has largely left the marketing of MSN Direct to its hardware partners. The offer applies to most first-generation SPOT watches, including the Fossil Wrist Net Dick Tracy (pictured) and Suunto N3.