Hearing Aid manufacturer targets iPod owners
No, it's not because they think you're going deaf. Hearing aid manufacturer Starkey Laboratories has gotten into the business of creating custom-molded iPod earbud headphones out of either hard plastic or a special, long lasting foam. The company's aim is to not only create highly customized, durable and noise-reducing headphones for the iPod (they make them for bluetooth phones as well), but to also reduce the stigma that often accompanies in-ear hearing aids.
I think it's an interesting idea. Starkey is still considering the marketing strategy, so keep your eyes peeled if you're interested in the ultimate in custom earbuds.
[Via Your Tech Weblog]
