Movies aren't the only thing on display at Sundance, Philips shows off Blu-ray

Blu-rayTurns out Cinematical aren't the only ones hanging out in Park City this week. With so many films recorded in HD, Philips decided this would be a great place to show off their Blu-ray players. At their Simplicity Lounge in the Village at the Lift, Philips is demonstrating the storage and playback capacities of Blu-ray media.

Did the HD-DVD camp miss an important opportunity to promote their technology to content makers? I guess we'll see what format independent moviemakers choose for their HD releases later this year.