iPod Video Content on Blu-Ray Discs?

iPodHub is reporting that Apple is asking movie studios to put video iPod-compatible content on upcoming Blu-ray discs. Apple wants to ensure that there will be a substantial library of content for their existing and future video iPods. Blu-ray discs will hold up to 50GB of data, which should provide enough capacity to include even full-length movies in a video iPod format. Seeing as Apple's already in the Blu-ray camp along with Sony and Disney, this certainly falls within the realm of possibility.
[via Digg]
This article was originally published on Tuaw.