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EA names new president of Asian operations

Alan Rose
09.25.06
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Electronic Arts has tapped former Vivendi Universal executive Hubert Larenaudie to be the new president of EA Asia. Larenaudie became the president of VU Games' Asia Pacific operations two years ago, and it's rumored that the strong ties he developed with The9 during that time will result in the Chinese publisher licensing EA's popular FIFA series.

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