Yup, they added fans into the controller, to keep your sweaty mitts cool. If this strikes you as an especially gimmicky move for one of the more reputable peripheral manufacturers, you're not alone dear reader. Maybe the extra weight and a potentially lower third-party cost will be enough to drive frugal gamers into the arms of the ChillStream ... or is that ChillStream into the arms of frugal gamers? The controller doesn't have rumble, it presumably has motion sensitivity, it doesn't appear to be wireless -- oh yeah, it has fans -- and it carries a suggested retail sticker price of $39.99. How much is that "affordable" first-party controller going to be?