PLAYSTATION Network planned expansions to benefit publishers
Phil Harrison wasn't the only Sony exec at the Online Game Developer's Conference in Seattle this week. Michael Shorrock, Sony's developer of third party developer relations, outlined more details on planned expansions for the PLAYSTATION Network. "It's designed to be a profitable eco-system for both developers and publishers," as well as "a marketing platform for games and content."
Mr. Shorrock also outlined six key components of the PLAYSTATION Network, including a video on demand (VOD) service as well as their previously announced Home service. Apparently, Sony envisions publisher and developer "pavilions" within Home. For example, users could enter the Activision's pavilion through Home, and download or play games from the publisher's selection of content. Marketing and advertising also play part of that six-part expansion, though we sincerely hope not to be bombarded with game advertisements while we watch downloaded movies.
Nevertheless, the designs make the future brighter, giving additional content to the non-gaming audience (which helps with any significant other). Rounding out the expansion plans, Mr. Shorrock also pointed to the company's desire to incorporate more wireless connectivity between the PS3 and its younger brother, the PSP. There are a lot of interesting ideas unfolding here. The future is looking bright. Now, where are my shades?
