Sony partners with Infineon, reduces cost of DRAM
Cutting costs is important to any business. But, when you're losing millions of dollars to sell a technologically over-powered console, you need to cut costs as quickly as possible. Sony has been reducing production costs of the PS3 significantly in the past months, and a new deal with Infineon may help the company continue its efforts to reduce its losses. "This deal allows us to combine Sony's chip-designing ability with Qimonda's chip-making ability," Sony President Ryoji Chubachi told Bloomberg. "That way, we can share a roadmap to cut costs."
The DRAM that Infineon will produce will reduce costs for producing a variety of Sony devices, such as cameras, mobile phones, and more. DRAM chips are also used in the PS3.
[Via GameDaily]
