RedOctane recently held a Guitar Hero II PR stunt mock cremation service for its dearly departed predecessor 'air guitar.' Slash, Buddy Holly, and Ace Frehley -- at least the cheapest look-alikes RedOctane could score in East London -- filled in as pallbearers. Since no funeral parlor would disgrace its reputation by hosting such a preposterous mingle, the gang said "goodbye" in a Shoreditch art studio. "People generally took it seriously," observed RedOctane's Dave Noble.

Multiple sightings of the departed have since been reported.

This article was originally published on Joystiq.

PSM readers, just give in and buy GoW