The word "fanboy" has a negative connotation these days. With the possible exception of the PC vs. Mac battle, it's quite rare to see people galvanize and root for multi-billion dollar companies as we do in the land of gaming. People do not "root" for Paramount Pictures, nor do they "cheer" for Exxon-Mobil. One could make the case that we want Nintendo to succeed because their success will breed more of the same: as in, more of the franchises we know and love. But why are we so passionate, so stalwart in our fandom? Is it truly a "bad" thing to be a fanboy, or do you bleed phazon and red potion? Let's hear it!