Shorrock discussed Home's "pavilions" -- think islands in Second Life -- citing possibilities for third-party developed pavilions which could be distributed for free or as paid content. He used an example of casinos with mini-games, although he was unsure how developers would choose to monetize the service.
We'd be remiss if we didn't point out that the scale of this new and improved PlayStation Network sounds increasingly like Microsoft's multi-pronged Xbox Live service, which not only enjoys a burgeoning video marketplace, but has potential for in-game advertsing (Microsoft purchased Massive, an in-game advertising company), while Live Anywhere promises wireless cellphone gaming. But it's not a race, right? Let's just be happy that good ideas are getting the attention they deserve.
[Thanks for the larger pic, Evan]