WoWDigger is not only a World of Warcraft game database, but also a place where your character matters. Upload your character and see your recipes, quest log, bank, talents and more!. Choose what information you share with your friends, the WoW community or your guild!
IncGamers has always been staunchly anti-RMT (real money transfer), so you don't have to worry about that when using their sites; they promise that "There will be at no point gold selling adverts or any affilition to gold selling on WoWDigger." And with "choose what information you share..." in their description, they seem to be taking a bit of a jab at the Armory, with its privacy concerns. Furthermore, they are trying to keep the site banner-free:
As you may have noticed the site contains no banners. We intend to keep the site this way as best we can with the backing of the community. If you like the site and use it you can help the dev team by pressing the donate button on the right, this will go to cover server hosting costs. We know such a site like this is resource hungry but are going to do our best to keep the site ad free.
Overall it looks like a decent site; a little bare-bones in terms of content at the moment, of course, because it just started, but once it gets off the ground it might provide a nice alternative to the Affinity triad. Personally, I plan to still use Wowhead (due to design, speed, and content), but more options never hurt.
[via Into the Web]