CES 2008: SOE wants to pay you for 'Sharing the Wealth'
CES provided us with an interesting look at the future of Sony Online Entertainment. We finally found out what The Agency was all about and got a good look at the wacky, kid-oriented MMO FreeRealms. And, in an exclusive interview with Massively, CEO John Smedley unveiled a new program that will launch alongside FreeRealms. Dubbed "Share the Wealth," SOE's unique buy-in program will offer site owners monetary incentives for driving customers to the game:
"Let's say you have your own website. You come out our site, fill out a form pretty much the same as the one for our Station Exchange service with a Social Security number, and give us your PayPal account information. You cut and paste some JavaScript to your site, and now you have a banner ad for FreeRealms on your site. We are tracking every customer you give us, and once a month we'll give you somewhere between 5-10% of all the revenue from every customer you send us. That's as long as they are playing the game."
The full interview gets into specifics behind the program, while the follow-up touches on big plans for the future of the company's Station Access pass.
