EA vs EA: Will Star Wars hurt Warhammer Online?
Not according to EA Games president Frank Gibeau, who has been understandably diplomatic about the potential success of the company's upcoming Star Wars: The Old Republic MMO. In a recent interview with GamesIndustry.biz, he discusses his views on the different virtual space occupied by SWTOR and Warhammer Online, after being specifically asked about it at a recent event in San Francisco.
"Well, as much as Need for Speed is a competitor for FIFA," Gibeau stated in the GamesIndustry.biz interview. "They compete in the same genre of videogames but they're very diverse customer bases. The Warhammer customer base will overlap to a degree with Star Wars, but obviously you're bringing in millions of new customers with the Star Wars universe."
