Competition: so beautiful in its simplicity, so effective in its execution. Sony just authorized an additional ¥22 billion ($210 million) as it aims to produce "medium-to-large sized OLED panels" in fiscal 2009. For Sony, that's the year spread from April 2009 to March 2010. Not coincidentally, that's the same production timeline that Samsung is on. Oh, the OLED game is so on.