The internet has been speculating wildly, and our sister site WoW Insider has been there to document it with an almost disturbing amount of detail. Right now, the camps are split between people who think it's teasing the Wrath of the Lich King beta and those who think a Diablo 3 announcement is imminent. We'd like to posit a third theory: What you see there is clearly ice, and who lives in Iceland? Vikings, that's who. Perhaps even a few lost vikings? Mystery = solved.