Put the whole world in your hands in new PSP ad

We love this sick new PSP ad from SCEE. This ad campaign really effectively tells us that PSP can do a lot of things. Yes, you have the whole world in your hands -- get it? The modern remix of the classic kids tune works surprisingly well in this ad that's as playful as a PlayStation ad should be. We haven't seen something so effective in selling a product in quite some time. Good job!

Check out the ad after the break.

[Via PlayStation Boards]

This article was originally published on Joystiq.