He's been taking advantage of Recruit a Friend, so he's got a Warrior, Rogue, and a Death Knight all to level 60 (unfortunately, I didn't hear him say which faction he plays). His Death Knight's "get over here" "grappling hook" have captured his imagination -- hopefully he'll stick with playing with his brother and get up to level 80 so he can see some of the endgame PvP. Unfortunately, he says he's not into PvE at all, which explains why he's going slow, but if he can push the last 20 levels, there's some fun stuff to be found..
And then it's back to the selling -- he says he's looking forward to sponsoring some players under his brand later this year (though he has no plans to play WoW professionally), and he pimps some equipment, too. It's not exactly a hard-hitting interview, but it is interesting to hear one of professional gaming's biggest names talk about his time in Azeroth.