Vivendi, the media company that owns Activision Blizzard, recently laid out its plans for 2009 and, unsurprisingly, World of Warcraft
plays an important role. During a recent conference call, Vivendi Chief Executive Jean-Bernard Levy stated that the company is "extremely confident and resilient despite the current market conditions." Reuters reports
that 70% of Vivendi's revenues are generated by "phone, Internet, pay-TV and online video games subscriptions," which help shield the company from current economic troubles.
"We expect video games to continue to show a nice growth," said Levy. He added, in what is perhaps the greatest understatement ever recorded, "We started the year with 12 million subscribers for World of Warcraft
, which is a good base." With Activision Blizzard pumping out sequels
to its major franchises and promising one major Blizzard release per year
, we'd say Vivendi's gaming front is on fairly solid footing.