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Watch Sam Fisher kill lots of people in Splinter Cell: Conviction

Badass: The Game, aka Splinter Cell: Conviction, is one of the most exciting revelations of E3 so far. The Ubisoft-developed 360-exclusive reinvents the franchise, adding absurd (but insanely cool) lock-on mechanics. The story-telling projections are a clever, inventive, and visually stunning way of adding to the story. Watch this developer narrated video, and you'll get over seven minutes of what's looking to be one of the hottest additions to the Xbox library this year.