"Hurray," I thought sarcastically after hearing about the Scottsdale store. "Just what I always wanted in my city -- a Microsoft store."
It's not surprising why these two locations were chosen. There's a lot of money in both areas, and a lot of existing Apple stores. It would be a notch in Microsoft's belt to draw traffic away from these highly penetrated areas.
I've already told my fellow TUAW comrades that I'm willing to brave visiting the store when it opens, just to see how it compares to its Apple counterparts. I've already asked for hazard pay. But, after, I think I may just need to stop by my local Apple store to appreciate the guys who drove Microsoft to do this in the first place.