Raise a glass -- or two -- in celebration of Livescribe and LeapFrog veteran Timothy Bender, who has just been appointed to the role of Senior Vice President of Sales for Sony Computer Entertainment America. Assuming he does an excellent job overseeing sales and merchandising initiatives for the PlayStation brand across North America, Bender can look forward to having his presumably dull, non-metallic posterior smooched by everyone but company CEO Jack Tretton.

Jack still had some nice things to say, though! "Tim brings a proven ability in growing strong consumer brands and building deep relationships with his team and the retail community," he said, quite nicely. "As we approach one of our most aggressive holiday seasons and a truly exciting future for all our product platforms, we are confident that Tim's great leadership skills and contributions will help drive continued sales and market momentum for the PlayStation brand."

In other news, SCEA's accountant and bad posture poster child, Timothy Tredame, has expressed disappointment upon learning that the Timothy Bender everyone was talking about wasn't a playful euphemism for that office chiropractor he's been hounding human resources about forever.

This article was originally published on Joystiq.

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