In-game 'shop' will bring microtransactions to Fable 3

Lionhead boss Peter Molyneux isn't just pushing the curve on Xbox 360 with now-confirmed Project Natal support in Fable 3; during his speech at the annual BAFTA gathering, the legendary designer revealed his intent to integrate an "in-game shop" within the game world, enabling players to purchase DLC without disrupting the game experience (i.e. exiting to the Xbox Live Marketplace). In a report on the presentation, That VideoGame Blog noted that Molyneux had suggested special weapons, for example, could be sold for about £1 ($1.70).

Also mentioned were plans to offer "travel" to new areas of the game world (think Fable 2's DLC destinations) for a fee. Molyneux thankfully didn't suggest that such things as tattoos, hair dye and the like -- which were purchased using the in-game currency of Fable 2 -- would be for-pay in its sequel. We imagine that getting the town crier to announce you as "Supreme Ruler of the Universe Who's Better Than Anyone Else at Fable 3 Ever" will carry a modest fee.

[Thanks, Rain!]