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Battlefield Play4Free engages hostiles in Spring 2011

Following a tease earlier this week, EA has announced Battlefield Play4Free this morning, a freemium title that will support 32-player online warfare. The game will activate in the spring of 2011 but, if you just can't wait, you can enlist early and test out the closed beta beginning November 30. Aesthetically -- and, apparently, in tone -- BP4F appears to be a departure from EA's other freemium warfare title, Battlefield Heroes, which has a cartoony, colorful nature (though the two games will share a single "battlefunds" wallet, confirms Ben Cousins of developer Easy, an EA Games studio).

Easy's Battlefield Play4Free will combine maps from Battlefield 2 with the classes and weapons found in the hit (and neglected) Battlefield: Bad Company 2. Players can drive 16 different vehicles, including the F35 VTOL (vertical take-off landing) jet fighter -- which certainly isn't found in BFBC2. Players will progress through the game to learn skills or, as you've probably already guessed, drop some f'real bling to pimp out their soldier.
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November 5, 2010
EA Blows Up Online PC Gaming With Battlefield Play4Free

Award Winning Battlefield Franchise Takes Free PC Shooters to the Next Generation

STOCKHOLM--(BUSINESS WIRE)-- From the makers of the hit arcade shooter Battlefield Heroes comes an all-new entry in the free* to play market, this time featuring photo-real characters, environments, weapons and maps. Electronic Arts Inc. (NASDAQ:ERTS) today announced Battlefield Play4Free, a deep PC shooter featuring signature Battlefield vehicular warfare, sandbox gameplay and intense 32-player online battles. With its advanced graphics, polished production values, depth and realism, Battlefield Play4Free takes the genre to the next level and is positioned to compete with top console titles. The game goes live in spring 2011. Players who wish to get in the game sooner can register today for the closed beta at battlefield.play4free.com which launches on Nov 30.

"We broke new ground in 2009 with the launch of Battlefield Heroes; a game that has 6M registered players worldwide. Now we are complementing that arcade shooter with a core, realistic Battlefield shooter experience that fans have been clamouring for," said James Salt, Senior Producer, Battlefield Play4Free. "Battlefield Play4Free is for serious shooter fans who are looking for a premium - but free - experience that rivals top console titles."

Combining the most popular maps from Battlefield 2 with the familiar classes and powerful weapons of Battlefield: Bad Company™ 2, players have access to 16 vehicles including the Mil Mi-28 attack helicopter, its nemesis the F35 VTOL jet fighter, the massive Russian T-90 main battle tank, and the hard to catch LSV light strike vehicle. Players progress through the game to learn new combat skills, and earn in-game currency to spend on a massive array of devastating weapons and equipment.

For more information on Battlefield Play4Free, please visit battlefield.play4free.com. Players can follow the game on Twitter® at: www.twitter.com/bfplay4free or become a fan on Facebook® at www.facebook.com/bfplay4free.

*Internet Connection and EA Account Required.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS™, EA™, EA Mobile™ and POGO™. In fiscal 2010, EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold more than one million units. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

EA, EA SPORTS, EA Mobile and POGO are trademarks of Electronic Arts Inc. "PlayStation" are a registered trademark of Sony Computer Entertainment Inc. Xbox and Xbox 360 are trademarks of the Microsoft Group of companies. Twitter is a registered trademark of Twitter, Inc. Facebook is a registered trademark of Facebook, Inc.