E-ON differs from other game magazines in that they don't any make money from advertising. In an effort to keep the magazine all about EVE, they've taken the unusual but apparently successful route of publishing full-page adverts from in-game corporations and organisations. Advertisers buy space in the magazine with ISK, the in-game currency, and adverts must be for strictly in-game purposes. The ISK is then used to pay volunteer writers, who create most of the magazine's content and produce important things like guides from a true player's perspective. There's even a scheme in the works to reward advertisers with discount coupon codes for the magazine to gift their corpmates. Now nearing their fifth year of publishing, E-ON issue 19 has recently been released. As usual, this issue is absolutely packed full of everything we've come to expect from the mag.
Skip past the cut for a run-down of what you can expect in issue 19 of E-ON Magazine.