While you and your family can download Hello Kitty Online for free, Sanrio hopes that you'll go the extra distance and head out to a retailer to pick up the premium edition of this kid-friendly MMO. Hello Kitty Online Premium Edition includes a grab-bag of treats, such as $15 in Sanrio points for item shop purchases, an exclusive pet, the game manual, and postcards.
The MMO is tied in with SanrioTown, the company's official Hello Kitty social network, which provides fans with tools to share their love of this world. Obviously, Sanrio is hoping that the worldwide Hello Kitty phenomenon will propel this F2P title to success. You can check out HKO for yourself at the official site.