Fans of lighter shades of red will be pleased to hear that the typically no-nonsense black (or blue!) DualShock 3 controller will be getting a somewhat whimsical pink paint job later this month. According to a recent Gamestop listing, the wireless controller will retail for the standard $55 and is expected to hit store shelves on September 21.

The listing adds this model is "perfect for female gamers and households with kids," though that statement is rather narrow-minded -- don't you think? It's like, if we were to draw a Venn diagram including "ladies" and "people who would want to play games with a pink controller," there'd probably be a surprisingly small amount of overlap, and then, slightly adjacent to that overlap, there'd be an even smaller circle representing Steven Tyler.

[Thanks, Vallanthaz]

This article was originally published on Joystiq.