Joby has pretty much set the standard for portable, flexible, curious looking tripods, and while it has evolved over the years to include support for bulky DSLRs, it hasn't really made the same strides to cover the burgeoning pocket camcorder realm. Until today. Here in Köln, the outfit used Photokina as a launching pad for their newest portable tripod, the Gorillapod Video. For all intents and purposes, this is a classic Gorillapod with an omni-directional positioning video head, an extension arm for pans and tilts and magnetic feet for connecting it to your nearby barn. There's a small button on the head that allows the swivel arm to collapse for even easier travel, and during our moments with it here on the show floor, we were duly impressed with how it held the pocket camcorder strapped on top of it. It's available to order right now for $29.95, with shipments expected within the next fortnight. You know the drill -- gallery's below if you're craving more.

Joby Gorillapod Video hands-on at Photokina 2010

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Joby Gorillapod Video press shots

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Joby launches Gorillapod® Video, the most adaptable on-the go video tripod

The end to shaky personal video has arrived with the ultimate compact video tripod

San Francisco, CA – September 22, 2010 – Joby, Inc., the world renowned designer of the Gorillapod™ flexible camera tripod, is pleased to announce the arrival of a new video tripod solution at this year's Photokina tradeshow in Cologne, Germany. Having revolutionized the still photography world with the award-winning Gorillapod line, Joby now aims to reinvent video on-the-go. The Gorillapod Video elevates the quality of moving image capture and capitalizes on the explosive use of personal camcorders and video hosting sites. Now, you can capture the action from the sideline of a soccer match, make the perfect social media video, film your portfolio or memorialize family and friends at weddings and parties on your Flip, Kodak PlaySport or other handheld video recording device.

The Gorillapod Video is designed specifically for mini-camcorders, so you can seamlessly capture video wherever you go. The omni-directional positioning video head allows for easy orientation at any angle, with seamless 360 degree pan and 135 degree tilt. Constructed of anodized aluminum, the lightweight design is engineered for durability and capture on-the-go. The Gorillapod Video's flexible, wrappable ball-and-socket legs provide stability anywhere, and the super strong magnetic feet allow you to achieve vantage points that were previously impossible. Plus, the quick-release plate makes it easy to go from hands-free to handheld in seconds.

"The power of Gorillapod Video is the ability to drastically improve the quality of the personal camcorder experience," says Joby CEO Forrest Baringer-Jones. "This device allows people to really step-up the quality of their video without the hassle of transporting something big and bulky. The beauty of the personal video recording movement is the ability to capture amazing moments in everyday life; the Gorillapod Video makes the video actually worth sharing without inciting nausea."

The Gorillapod Video is designed for most mini and pocket camcorders and point-and-shoot cameras with video capabilities. It supports up to 11.5 ounces, weighs 2.8 ounces and is 7.2 inches high, and has an MSRP of $29.95. US retailers include; amazon.com, B&H Photo and Joby.com.

For international distribution, please visit joby.com/wheretobuy/intldistributors.

This fall, Joby, Inc. is excited to introduce a range of iconic products that inspire the creative and active lifestyle, expanding its Gorillapod, Gorillatorch and Gorillamobile lines.

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Joby's Gorillapod Video breaks cover at Photokina, complete with swivel arm