Nielsen: US spending less on games, more on outdoor activities
Bad news, friends: We're losing. That's the only way we can digest the latest Nielsen consumer spending report, in which it was revealed that the US national entertainment budget share for games dropped from 9.3 percent in 2009 to 8.5 percent in 2010. Meanwhile, spending on activities that actually require you to cross the threshold of your home into the horrible, dangerous world (like dining out, going to parks, etc.) increased from 20.4 percent to 25.1 percent year-over-year.
Okay, so the raw dollar-amount spent on games hardly changed between the last two years -- but the average American's budget increased in 2010, and none of that new money was handed over the video game industry. Instead, people spent it on outdoor activities. Outdoors! Can you imagine? That's where animals live, you guys.
[Image credit: Nielson]
