Valve's skills of synergy have culminated in a new Saints Row-themed Heavy outfit. If one were to, say, pre-order Saints Row: The Third on Steam, then, say, their Heavy could wear a diamond-encrusted Luchador mask and wield giant, diamond-encrusted boxing gloves in Team Fortress 2. Actually, that's exactly what Valve is saying. That's the deal. That's exactly how this works.
Oh, we forgot to mention the tasteful sweater vest, too. You know, in case all of those diamonds didn't properly convey the classiness of this ensemble.